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Bulgaria is known for the longevity of its people. The Smolyan region in southern Bulgaria boasts a large number of people with long lifespans. A survey taken in 1965 revealed that some 32 in 100,000 people were over 100 years of age. Their secret ? Bulgarians have traditionally been known for their consumption of yoghurt. Besides using yoghurt in cooking (one traditional favourite is a soup combining yoghurt with cucumbers), they also dilute it with water and drink this solution after consuming alcohol to prevent a hangover, or give it to children as a diarrhoea remedy. Besides Smolyan, several other areas of the world today have a reputation for the long lifespan of their inhabitants. These include the Caucasus region, the Vilcabamba region of Ecuador in South America as well as Pakistan’s Hunza area. In the Caucasus region – which straddles Georgia, Armenia and Azerbaijan – a yoghurt-based drink called kefir is a dietary staple. In short, long life in these people groups can be traced back to the common factor of yoghurt consumption among them.But wait. Before you rush off to the nearest supermarket to grab a tub, consider this. Not all yoghurt is the same. Research has shown that, real live yoghurt contains more live friendly cultures and only this type does the trick! Freshly-made yoghurt contains a higher concentration of lactic bacterial cultures which help the body assimilate protein, calcium and iron. On the contrary, non real live yoghurt, such as the frozen or pasteurised variety available in supermarkets, will NOT provide the healthful benefits nor the same value of nutrients. How does fresh, real live yoghurt promote longevity ? Nobel Prize winning Russian biologist, Ilya Ilyich Mechinikov, who conducted much research on the human ageing process in his lifetime, theorised that ageing was the result of poisons produced by putrefactive bacteria in the intestines. He advocated the idea that it was the lactic acid bacteria (what we know as ‘friendly bacteria’) found in yoghurt that helps combat the negative action of the putrefactive bacteria, thus inhibiting the ageing process and prolonging life. YOGHURT ALSO BOOSTS IMMUNITY AGAINST CANCER Yoghurt Boosts up our immunity by increasing interferon in our body. Interferon derives its name from the fact that it interferes (in a positive way) with the multiplication of viruses i.e. it prevents viruses from multiplying. Interferon works against cancer cells in several ways: by keeping them from multiplying, by changing them back into normal cells, and by activating another kind of lymph cell known as a natural killer cell that binds to the cancer cells and kills them. For four months, 24 healthy people ate 450 grams of yoghurt a day. Afterwards, it was noted that the subjects produced an average of four times as much interferon as before. It was also found that interferon not only boost the body’s immunity against cancer cells, it is also effective in the treatment of cancer and also as a treatment against viruses such as Hepatitis B and C. While interferon does not directly kill viruses, it promotes the production of enzymes which prevent these viruses from multiplying. The bottom line is this: research has established a link between daily consumption of fresh, real live yoghurt and an increase in the production of a substance called interferon which fights against cancer cells, thus boosting immunity against this deadly disease. Real ‘live’ yoghurt is essentially cow’s milk fermented by true yoghurt cultures (Lactobacillus Bulgaricus and Streptococcus Thermophilus) and these cultures (friendly bacteria) are alive and active at the time of consumption. The same research also showed that the use of pasteurised yoghurt (the frozen type found in supermarket) did NOT achieve the same results. Thus, it would seem that in order to exert a positive impact on the immune system, the lactic acid bacteria must be alive when they enter the intestines. IT’S ALL IN THE LACTIC ACID
BACTERIA! So now that we know live lactic acid bacteria increases the production of interferon, how do we introduce these friendly bacteria into our bodies? As such bacteria is constantly excreted due to bowel movement, we will need to constantly replenish them. We believe the easiest and best way is by consuming real ‘live’ yoghurt and it does not come any fresher than the kind you make yourself, with Hansells Yog-it mix and yoghurt-maker. When you make your own yoghurt with Hansells Yog-it, you are ensured that the friendly bacteria the body needs are alive and active at the time of consumption. We guarantee it. Remember: Fresh is Best. With Yog-it, you also do not have to worry about the ‘best before’ date to know it’s always fresh. You make your yoghurt the way you like it, whenever you want, in the convenience of your own home. Our yoghurt mix sachets have a shelf life of 15 months and the yoghurt keeps fresh in the refrigerator for up to fourteen days. |
Yog-it is the yoghurt for you
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Yog-it contains the following friendly bacteria:
In three easy steps, without having to worry about whether you are using the right proportion of cultures or the right strains of bacteria, you can make 1 kg of fresh yoghurt. Eaten daily, you can be assured that the friendly bacteria, so vital to good health, will replace those lost through elimination. And because of its detoxifying qualities, this will show in your improved complexion and overall general well being. LACTOSE-INTOLERANT? NOT WITH YOG-IT One in four to five Asian people is said to be lactose-intolerant i.e. sensitive to milk and dairy products. Such individuals might suffer diarrhoea and other unpleasant symptoms when they consume milk. However, did you know that lactose-intolerant people can enjoy yoghurt and other live lactic acid-based foods without being adversely affected? This is because lactic acid bacteria feed on lactose. Yoghurt actually contains less lactose than milk because the lactic acid bacteria have broken down some of the milk sugar using their lactase. Furthermore, lactic acid bacteria also assist in breaking down lactose once inside the small intestine. So, go ahead, try Yog-it. You’ll be glad you did. |
| OTHER BENEFITS
As a result of many studies conducted, real live yoghurt is often hailed as the "Wonder Food". In many of the findings, the friendly bacteria found in real live yoghurt have been useful in the following ways:
And the list goes on… WE WELCOME FEEDBACK If you have any questions relating to the information given in this newsletter, or on the subject of yoghurt, we would be pleased to address them. Kindly send in your questions, comments or suggestions and we will respond accordingly in our next newsletter. (Feedback : eltean@eltean.com ) Meanwhile, we hope you will not hesitate to take advantage of the special promotion we are giving for Hansells Yog-it yoghurt mix and yoghurt maker. Start your path to good health today! References: H.C. Deeth & A.Y. Tamine "Yoghurt Nutritive & Therapeutic Aspects". – J. Food Protection Vol. 55 Jan 1981. M.J. Hill, J.S. Crowther, Bacteriology Department, St Mary’s Hospital Med. School, London "Bacteria and Actiology of Cancer of Large Bowel", The Lancet. Jan 1971. Rasic, J, Lj. "The role of Dairy Foods Containing Bifido and Acidophilus Bacteria in Nutrition and Health" North European Dairy Journal 4:80-88, 1983. Prof Emeritus Yoshio Aso. M.D., PH.D. University of Tokyo, Dir. Fujieda Municipal General Hospital. " Lactic Acid Bacteria and Cancer Prevention". |
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